Google Searching – search engine optimization

Google Searching – search engine optimization

Searching is one of the most popular activities on the internet. Search engines have become an essential part of everyone’s lives. Here at Search Engine Land, we cover search engines not just from the search marketing perspective but also for search consumers. How can you search better? What cool new search tools are out there? What weird, wacky and wonderful things have emerged from the world of search? Read on to learn more on how Search Engine Land keeps you up-to-date on all the news and developments.

Google, Yahoo & Bing

Is there anyone who hasn’t heard of Google? The vast majority of searchers turn to Google. Indeed, Google defines searching to the degree that some people say they “googled” something as a synonym for searching.

Despite its dominance, Google’s not alone in the search world. Its chief rivals are Yahoo and Microsoft’s Bing search engine. Bing even has a few people saying they “Bing It” rather than “Google It.”

Search Engine Land tracks all these major search engines closely. To learn more about them, see our pages below:

  • Search Engine Land’s Guide To Google
  • How To Use Google To Search
  • Search Engine Land’s Guide To Yahoo
  • Search Engine Land’s Guide To Bing

Searching & Search Engines

There are even more search engines beyond the big players of Google, Yahoo and Bing. Search Engine Land keeps up with these for you, along with tips for using them better. Check out these major sections of our site below:

Search & Society: Who would have thought someone might sue Google over bad walking directions? Or that doctors might warn against googling a self-diagnosis? Or that a search for miserable failure would impact two US presidents? Those are just some of the many strange, fascinating and sometimes fun stories that we track in our Search & Society area.

Search Engines: We’ve mentioned the big three search engines of Google, Yahoo and Bing already. But Search Engine Land also tracks smaller search players such as Ask and AOL. Those links take you to our dedicated area for each of them. We also have a general search engines section that tracks search engine news by topic, such as shopping search engines.

Search Features: In this section of Search Engine Land, we keep you informed with the latest tips and techniques for getting more out of search engines. Our Search Resources and Toolbars & Add-Ons areas also provide news about interesting search tools.

Legal: Search engines have generated any number of legal questions and cases over the years, and this section of Search Engine Land keeps you informed of developments.

Business Issues: Search is big business! In our Business Issues section, you’ll find news specifically about the economics of search. Also see: Ask: Business Issues, Google: Acquisitions, Google: Business Issues, Microsoft: Business Issues and Yahoo: Business Issues.

Stats: What’s the most popular search engine? How are people using search engines? If you’re looking for a statistic about search engines, first stop is our Stats area!

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