fbpx

Posts & Updates

Filters

Why Refreshing Existing Content is Still Necessary

The battle for high search rankings is increasingly competitive. With a growing number of websites in every niche, businesses need smart strategies to stay ahead of their peers. Refreshing old…

Are Meta Keywords A Google Ranking Factor?

Meta keywords appear in the HEAD section of the page’s HTML. But is this some whispered signal to Google that will help you rank higher? Meta keywords allow you to…

4 Harmful SEO Misconceptions

SEO myths are hard to dispel. Four of them, in particular, are bad enough to cause damage to your brand and limit its revenue potential. Read this post and learn…

Google Changes Recipe Structured Data Guidance

Google’s guidance on recipe structured data is updated. Publishers recommended to update implementation Google’s recipe structured data requirements have changed. The old way of structured data is no longer valid…

The not-so-SEO checklist for 2022

The year 2021 was a relatively busy one for Google and SEOs across the world. The search engine behemoth is improving itself all the time, but in this past year,…

How Content Marketing and SEO Work Together

Content marketing is a powerful way to sell. Content marketers are able to interact with potential customers before they are ready to buy. Instant connection. However, content marketing is completely…

Google Uses Different Algorithms For Different Languages

Google “mostly” uses the same search algorithms for every language, but there are some algorithms that are only used on specific languages. Google uses the same search algorithms for most languages, but…

Keyword Density: Is It A Google Ranking Factor?

Is there a perfect percentage of keywords to use that can positively affect your ranking? Learn if keyword density is a ranking factor here. Keyword density has long been thought…

Four Google SERP features for e-commerce SEO

There is perhaps no type of business that is more primed for SEO than ecommerce companies. Think about it: where a local law firm can put up a billboard or buy…

Are SEOs Unwilling To Say “I Don’t Know”?

Google’s Developer Advocate Martin Splitt says SEOs seem to be unwilling to admit when they don’t know something. Martin Splitt, Google’s Developer Advocate, believes SEO professionals are unwilling to admit…

Toxic links & disavows: A comprehensive SEO guide

Do you need to disavow low-quality, spammy links? Discover answers to frequently asked questions about disavowing links. What is a toxic link? Are toxic links the same thing as spammy…

The Top Tech SEO Strategies for 2022 and Beyond

Last year was an incredible year for Core Updates, and for changes to how SEOs improve page quality for users. Moving forward, we can expect to see increased diversification of SERPs,…

How Social Media Trends Can Influence Your SEO

Whether it’s participating in the latest challenge, using a trending TikTok sound, or putting your own spin on a viral recipe, we all know social media trends provide a great…

How to optimize SEO titles with popular keywords

Optimizing titles of articles, blogs or webpages is critical for getting traffic and earning money from Adsense and affiliates. The standard advice is to stick to one keyword phrase per…

How to create B2B content that ranks and drives sales

Content is crucial for just about any B2B business as it drives traffic and convinces your leads to become your customers. No wonder, most B2B businesses are increasing their content marketing budgets every year. But…

The Ultimate Guide to Shopify SEO Tools

There’s a powerful intersection that occurs between a customer and a business. The customer has a distinct need and they’re seeking a solution. As if guided by the gods of commerce,…

Top 7 SEO Benefits Of Responsive Web Design

Is your site optimized with mobile users in mind? Discover the SEO benefits of a responsive web design and why it’s so important. “Responsive design is Google’s recommended design pattern.”…

A Complete SEO Checklist For Website Owners

SEO is a broad discipline and ranking factors are changed and updated regularly. Use this comprehensive SEO checklist to stay ahead. Search engine optimization (SEO) is a broad discipline where…

Google: Accessibility Not A Direct Ranking Factor

Google says website accessibility is not a direct ranking factor because it’s difficult to quantify. Improvements to accessibility don’t directly impact a website’s search rankings, says Google’s Search Advocate John…

How to Rank Seasonal Ecommerce Products

Key performance indicators for SEO are foundational for a strong business that grows year over year. Experts share KPIs that unlock success. Google’s John Mueller answered a question about the…

How to Beat a Competitor In SEO

Although the competition can be fierce in some industries, the tips below will help you set up a good strategy for outpacing your top competitors. In the world of digital…

How To Put Keywords In An Article To Use For SEO

In this step-by-step guide, you’ll learn how to put keywords in an article for improving search engine optimization (SEO). But that’s not all… You’ll also discover exactly how to use…

Google Explains Geotargeting Via URL Subdirectories

Websites can optimize content to target searchers in specific countries through a strategic use of URL subdirectories. Google explains how this works. Google’s Search Advocate John Mueller explains how websites…

Five Ways To Avoid Common SEO Mistakes

As the founder of two full-service digital marketing companies that have each been in business for over a decade, I’ve learned a thing or two about best practices over the…

Google: Alt Text Only A Factor For Image Search

Google’s use of alt text as a ranking factor is limited to image search. It does not add value for regular web search. This is explained by Google’s Search Advocate…

How customer reviews can improve your SEO efforts

Customer reviews aren’t just for show. Customer reviews aren’t just trust signals for your customers — they can also provide potential SEO ranking boosts when used effectively. “They [reviews] build…

SEO software tools: What marketers need to know

SEO platforms offer numerous capabilities that range from keyword research and rank-checking to backlink analysis and acquisition, as well as competitive intelligence, social signal integration, and workflow rights and roles.…
Menu